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Spirit Of Adventure

Tudor is a brand that has built its DNA around the spirit of adventure and a desire for outdoor experiences. In true pioneering spirit, Tudor’s North Flag belongs to the coldest and most remote extremities of the planet, visited by expeditions and studied by universities but never inhabited by man. A well honed “scientific” instrument of unprecedented technical content – Tudor’s first Manufacture movement is the modern adventurer’s solid companion, beginning a new era in the brand’s rich history.

North Flag is the first Tudor model to be fitted with movements developed and produced by the brand itself. A logical evolution of Tudor’s development process, this introduction represents the first stage in a major strategy aiming to provide greater independence to the brand. The North Flag is one of the first models to be fitted with the new Tudor MT5612 manufacture Swiss chronometer movement, featuring a non-magnetic silicon balance spring beating at 4Hz (28,000 vph). The caliber boasts a 70-hour power reserve and measures in at 33.8 x 6.5 mm. This movement is housed in a beautifully crafted stainless steel case with a ceramic bezel.

In the early 1950s, the members of the British North Greenland Expedition wore Tudor Oyster Prince watches on their wrists while carrying out a series of experiments in the most hostile conditions imaginable on Earth. In this context, their watches, like the rest of their scientific equipment, took on the dimension of a scientific instrument whose reliability was crucial to life on-site. It was in this spirit of scientific instrumentation that the hybrid steel-ceramic external parts of the Tudor North Flag were created in order to express on the outside the high level of technology and reliability of its movement.