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Inspired by the world of racing tracks, and in particular the legendary Nascar racing circuit and its rebellious spirit, Artya in a world premiere: makes time visible only when the watch is in motion. The wheel rim topping the dial creates an optical effect when it is spinning at full speed, revealing a play of transparency across the display surface. This watch makes Perrelet’s turbine look obsolete.

In another exclusive innovation, the hub of the wheel rim runs right through the dial and even the sapphire crystal, thereby guaranteeing perfect water resistance. This construction makes it possible to actually touch the wheel rim and feel it turning beneath your fingers. On the case-back, the Race Red Oz reveals another new feature: a tachometer-shaped carbon fiber oscillating weight, whose rotations create a striking mirror effect with the dial animation.

This 99-piece limited edition mechanical automatic winding movement and comes with a 52-hour power reserve. The case measures a 44.5 mm diameter is made from black PVD-treated 316L stainless steel. The watch has an anti-reflective sapphire crystal at the front and back. The watch is available with either calfskin or a crocodile leather strap and a steel bracelet.

Artya is regarded as one of the most audacious and avant-garde watch brands creating watches that simply cannot fit into any existing category of watchmaking. Each piece is either numbered or unique, blending audacity with creativity in a disruptive way.

The company is 100% independent, with a highly responsive team of fewer than ten people. Artya has its own manufacture based in central Geneva. All Artya watches are recognizable at a glance due to their distinctive, creative and original styles, cultivating a philosophy of ultimate luxury.

From a mechanical standpoint, the brand masters every aspect of the historical knowhow of this age-old industry, from three-hands models to perpetual calendars and tourbillions, from minute repeaters to simpler skeletonized mechanical movements.