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Setting New Standards

The Deepsea timepiece from Rolex is a new generation divers’ watch – waterproof to an extreme depth of 3,900 meters (12,800 feet). Its 44 mm Oyster case, reinforced with the patented Ringlock System, was designed to exceed the most exacting demands of professional divers. With this watch Rolex is setting new standards of robustness, precision, functionality and reliability.

This new version of the Deepsea is the ultimate divers’ watch, resistant to extreme pressure, and equipped with a deep blue dial representing the colors of the deep. The deep blue to pitch-black gradient dial is reminiscent of the ocean’s twilight zone where the last trickle of light from the surface disappears into the abyss.

Filmmaker James Cameron was wearing a Rolex Deepsea during his expedition into the Mariana Trench. The model also served as the blueprint for the design of the experimental Rolex Deepsea Challenge, waterproof to a depth of 12,000 meters (39,370 feet) and tested in real-life conditions during Cameron’s dive, affixed to the robotic arm of his submersible.

With the new version of the Rolex Deepsea equipped with a gradient deep blue dial, Rolex is celebrating its partnership with James Cameron’s historic expedition, and also its commitment to exploration, innovation and the constant desire to push the limits of human endeavor.

The leading brand of the Swiss watch industry, Rolex, headquartered in Geneva, enjoys an unrivalled reputation for quality and expertise the world over. Its Oyster watches, all certified as chronometers for their precision, are symbols of excellence, performance and prestige. A pioneer in the development of the wristwatch as early as 1905, the brand is at the origin of numerous major watchmaking innovations, such as the Oyster, the first waterproof wristwatch, launched in 1926, and the Perpetual rotor self-winding mechanism introduced in 1931.

Rolex has registered over 400 patents in the course of its history. A truly integrated and independent manufacturing company, Rolex designs, develops and produces in-house all the essential components of its watches, from the casting of the gold alloys to the machining, crafting, assembly and finishing of the movement, case, dial and bracelet. Rolex is also actively involved in supporting the arts, sports, exploration, the spirit of enterprise, and the environment through a broad palette of sponsoring activities as well as philanthropic programs.
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