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Plum Crazy

Dodge is answering enthusiast demand for Plum Crazy exterior paint with the legendary and limited edition, high-impact color and performance stripes for the SRT Hellcat-exclusive dual full-length carbon-fiber pattern stripes to provide a customized-from-the-factory look.

For more than a year, Dodge Challenger and Charger SRT Hellcat models – the fastest and most powerful muscle cars ever with 707 supercharged HEMI® horsepower each – have stormed roadways and drag strips with acceleration blasts to 60 mph in the low 3-second range.

The SRT Hellcat models are America’s ultimate performance car duo, and these already legendary Challenger and Charger models have given Dodge more than the title of ‘fastest and most powerful muscle cars ever.

The dual full-length body stripes give Challenger and Charger SRT Hellcat models a factory-customized look. Finished with a carbon fiber pattern, the dual stripe design covers front and rear fascias, roof and deck lid, plus a tailored design around the SRT Hellcat’s signature NACA duct hood vent to emphasize both Challenger and Charger models’ functional yet aggressive design.

Initially, ordering for Plum Crazy was scheduled to end in December 2015. But exceptionally strong customer demand, plus the opportunity to pair this legendary high-impact hue with the new SRT Hellcat stripe, means dealers will be able to continue ordering the high-impact, highly popular color through January.