ARTISTIC COLLABORATION

Corum partnered with celebrated, multifaceted Canadian artist, Elisabetta Fantone, and this artistic collaboration has resulted in limited edition timepieces of a distinctively beautiful design. Celebrities such as Muhammad Ali, Celine Dion and the Kardashians have commissioned her artwork, and now Corum has given her full freedom to create their next iconic Bubble.

In keeping with Fantone’s singular style, her work references and reimagines a face that is recognizable to all, the Mona Lisa. She was stimulated by some of the world’s greatest artists of yesterday and today in creating this timepiece.

The artist’s inspiration aligns well with Corum Bubble’s modern twist of vintage fashion. First introduced in 2000, the Bubble was modeled after the 1960 Rolex Deep Sea Special, an experimental dive watch which kept ticking from the bottom of the ocean and back. Out of this striking innovation, a new style was born with a thick sapphire crystal enclosing and magnifying the center dial. This creates an optical illusion through the gem-like lens which encapsulates the uniquely original designs.

Although Fantone often finds fuel for her work in the pop art of the 50’s, 60’s and 70’s, for this piece, she traveled deeper in time to find the face that would fit the frame. Looking out from a pane of crystal, the tilted head and the familiar smile of Mona Lisa is counterbalanced by a white chest shrouded in a tapestry of colorful collage. The option of a silver or vibrant purple watchcase, playfully compliment the image, while the silver curve of the hands delicately trace the design.

Since 1955, the aesthetic appeal and technical excellence of the Corum brand have become a recognizable symbol of pristine originality. From the Admiral to the Heritage line, each iconic collection reflects a dazzling new perspective, and the Bubble is no exception.

The wrist-borne miniature of Fantone’s work is beautiful. Her international acclaim has spanned the fields of painting, film and television. The concepts behind her art overflow the canvas into every kind of creation, from painting a mural at Art Basel to her recent realization of the Bubble watch in which she captures her artwork in a timepiece of timeless significance.

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