Oris and expedition swimmer Ernst Bromeis are going their own way to raise awareness of the importance of water, with the release of the Oris Aquis Date Relief, a high-quality diver’s watch. For many years, Oris has been campaigning to protect and conserve the world’s oceans as part of a mission to bring change for the better.
The brand continues to see signs that there is so much work still to do. Together with their customers and retail and media partners, they want to bring meaningful change to the state of the world’s water. In that vein, Oris introduces the Oris Aquis Date Relief into the collection of high performance Aquis diver’s watches, and a new partnership with the expedition swimmer and water ambassador Ernst Bromeis.
Ernst took the Oris Aquis Date Relief to Lake Baikal with photographer Maurice Haas for a preparation swim ahead of his 2019 project ‘The Blue Miracle’, which will see him swim across a number of lakes, including Lake Baikal, the world’s largest freshwater lake, to raise awareness of the world’s water.
The Oris Aquis Date Relief is inspired by the color and feeling of water. The grey dial recalls the color of a stormy sea, while the watch’s signature diving scale numerals in relief are a reminder of the texture of water, as well as its elemental role in all life.
The watch shares its architecture and performance values with the Oris Aquis Date. It has a 43.50 mm (1.713 inches) stainless steel case with a uni-directional rotating diver’s bezel and is water-resistant to 300 meters. It comes on a choice of straps or a metal bracelet, and its sapphire crystal sits over a dial decorated with applied hour markers, which, like the hour and minutes hands, are filled with luminescent Super-LumiNova®.
Its Swiss Made automatic mechanical movement provides it with a central second’s hand – in urgent red – and a date, seen through a window at 6 o’clock. Oris and Ernst are going their own way through this project to educate thousands of people about the need to conserve the world’s water – before it’s too late.
Water sustains all life. Oris works with non-profit organizations to bring change and is increasing its efforts to educate the world about the challenges facing our water. Some of the statistics are stark. According to the World Health Organization, 3.4 million people die every year as a result of preventable water-related diseases, most of them children. The Pacific Institute, a global water think tank, reports that in developing countries, an estimated 90 per cent of sewage and 70 per cent of industrial waste is discharged into waterways without any treatment at all.
And news reports detail stories of dead sea creatures found with stomachs full of plastic. While much is being done to improve the quality of the world’s waters, there are fears that the scale of the problem is only just becoming apparent. We must act now – before it’s too late. Oris continues to work with non-profit organizations on projects that bring real change. In the last few years, we’ve worked with the Coral Restoration Foundation to replant coral; with Pelagios Kakunjá to protect endangered shark species; and with conservationists looking to secure UNESCO World Heritage Site status and protection for Clipperton Island, the world’s most remote atoll, which sits on a critical migration route for a number of threatened species.
Oris has also introduced a watch strap made from a material called r-Radyarn®, which is produced from post-consumer recycled polymer in a process that requires significantly less energy and water than conventional manufacturing methods. But there is much more we want to do, can do and will do.
One of the benefits of Oris’s independence is being able to respond quickly to customers’ needs. But it also means we can go our own way and make high-impact choices that deliver change that makes a measurable difference. The Oris Aquis Date Relief and our mission to Lake Baikal with expedition swimmer Ernst Bromeis is the next step in a journey towards a future where the world is full of clean water. Expedition swimmer and Oris ambassador Ernst Bromeis plans to swim 800 km across Lake Baikal as part of his new global water awareness campaign. According to Ernst, Oris is an authentic and freedom-loving brand. “Oris and I have similar attitudes and values. We are both going our own way, inspired by beauty and simplicity, and by the basics of life.”