UTILITY VALUE

UTILITY VALUE

The new Mercedes-Benz A-Class is as youthful and dynamic as ever, but grown-up and comfortable like never before. It completely redefines modern luxury in the compact class, and revolutionizes interior design. Technologically the new A-Class not only takes first place thanks to MBUX – Mercedes-Benz User Experience: it also offers a number of functions that were previously the preserve of the luxury class. In certain driving situations, it is able to drive semi-autonomously for the first time, and MULTIBEAM LED headlamps are available on request. All models of the new A-Class are also powered by new, efficient diesel and petrol engines, and although Mercedes-Benz has retained the sporty appearance, the utility value has increased. The new A-Class can be ordered from March onwards, and the market launch commences in the spring.

UTILITY VALUEThe purist, surface-accentuating design of the new A-Class is the next step in the Mercedes-Benz design philosophy of Sensual Purity. On the basis of a compact two-box design, optimized dimensions and proportions have led to a new interpretation of the Mercedes-Benz A-Class’s design.

The exterior of the new A-Class stands for sportiness, dynamism and emotion. The progressive front design with a low bonnet, flat LED headlamps with chrome elements and torch-like daytime driving lamps ensures an emotionally appealing and alluring appearance. The striking radiator grille with Mercedes star, whose silhouette opens out towards the base as a reinterpretation of its predecessor, features pins in a diamond look and a central silver louvre to underline the sportiness of this model.

The vehicle is visually extended by the longer wheelbase and character line along the side. The bonnet slopes down more heavily than in the preceding model series, emphasizing the dynamic, upright front. The larger wheel arches for wheels from 16 to 19 inches emphasize the sportiness of the new A-Class and make it sit more squarely on the road. The vehicle has a wider look at the rear end thanks to a more heavily waisted greenhouse, which also emphasizes the shoulders, and to the wider-spaced rear reflectors in the modular, two-section rear bumper. The slim, two-section tail lights ensure an emotionally appealing, alluring appearance.

UTILITY VALUE

With a Cd figure from 0.25 and a frontal area (A) of 2.19 m2, the new A-Class is the aerodynamic leader in its segment. For the first time in the compact class, Mercedes-Benz uses a two-section AIRPANEL (optional). This louvre system behind the radiator grille opens its adjustable louvres depending on the cooling requirement. There is an additional louvre system in the air inlet below the registration plate, which further improves system performance.

The interior of the new A-Class is completely redefined with its modern, avant-garde look. Mercedes-Benz has taken a completely new approach, revolutionizing the compact class from the inside with a new feeling of spaciousness. The unique interior architecture is shaped in particular by the avant-garde design of the dashboard: for the first time a cowl above the cockpit has been completely dispensed with. As a result, the wing-shaped main body of the dashboard extends from one front door to the other with no visual discontinuity. The Widescreen display is completely free-standing. The air vents in a sporty turbine-look are another highlight.

UTILITY VALUE

The dashboard is divided into two three-dimensional, horizontal sections: the lower section is visually separated from the main body of the dashboard by a “trench”, and it appears to float in front of the dashboard. The ambient lighting enhances this effect, accentuating the free-floating impression of the substructure. The 64 colors of the optional ambient lighting make five times as many colors available than before. And it is not just the variety that has increased, as the emotive presentation also sets standards in this segment: the different colors are composed into ten color worlds to allow an avant-garde lighting display with spectacular color changes.

The new A-Class is the first Mercedes-Benz model to feature the completely new multimedia system MBUX – Mercedes-Benz User Experience, which also ushers in a new era in Mercedes me connectivity. A unique feature of this system is its ability to learn thanks to artificial intelligence. MBUX can be individualized and adapts to suit the user. It thus creates an emotional connection between the vehicle, driver and passengers. Its further strengths include the high-resolution Widescreen cockpit with touchscreen operation of the media display, the navigation display with augmented reality technology plus intelligent voice control with natural speech recognition, which is activated with the code word “Hey Mercedes”. A head-up display is also available. The touchscreen is part of the comprehensive MBUX touch-control concept – a triad consisting of the touchscreen, touchpad on the center console and touch control buttons in the steering wheel.

UTILITY VALUE

MBUX is a revolution of the user experience in the car. Emotively appealing showcasing features underline the comprehensibility of the control structure and thrill through brilliant 3D maximum-resolution graphics, which are rendered, i.e. calculated and displayed, in real time. New and improved Mercedes me connect services are being launched with the new infotainment generation MBUX. These include navigation functions based on Car-to-X communication (information from vehicle to vehicle about events registered by sensors, e.g. emergency braking, ESP® intervention, or manual reporting e.g. of an accident by the driver), and Vehicle Tracker, which makes it easier to find the parked vehicle, as well as outputting a message if the parked vehicle suffers an impact or is towed away. The Mercedes me app collection can be placed as an icon on the screen in a user-friendly way and can be freely sorted on the homepage like all other main applications. In addition, online content such as current filling station prices or the availability of parking spaces in the multi-storey car park are displayed in MBUX. Online updating is a simple way of allowing new content to be made available in MBUX.

Despite its sporty look, the new A-Class has considerably more utility value, making it as youthful as ever but grown-up like never before. More shoulder, elbow and headroom plus easier access to the rear are clear benefits, as is the larger and more family- and recreation-friendly luggage compartment. All-round visibility has also been considerably improved. This enhances both safety and the impression of spaciousness. The capacity of the luggage compartment behind the rear seats is 370 liters – 29 liters more than in the preceding model. Thanks to two-section rear lights, the loading aperture is 20 cm wider than before, and the luggage compartment floor is 11.5 cm longer. In conjunction with the Load Compartment package, the rear seat backrest can be positioned more upright, e.g. to accommodate bulky boxes. The stowage concept is equally practical: The oddments compartment in the center console ahead of the shift lever has been considerably enlarged. A cup holder on the center tunnel for mugs, cans and bottles up to 0.5 liters is a new feature in conjunction with the equipment lines. Much detailed effort has also gone into the improved all-round visibility. All in all, the area obscured by the pillars has been reduced by 10 percent compared to the preceding model.

UTILITY VALUE

At the same time, comfort features from higher vehicle segments make an appearance: on request, and for the first time in this model series, not only seat heating but also seat climate control and a Multi-contour Seat package with massage function are available for the front seats. A total of three different front seats are available for the new A-Class: the basic model, the comfort seat and the sporty integral seat available in combination with the equipment lines. As well as a special seat design, the Seat Comfort package (standard with the equipment lines) includes height adjustment of the front passenger seat and angle/depth adjustment of the front seat cushions. With the seat climate control, there is a radial fan in each seat cushion. The air taken in through the perforated seat cover flows through the seat structure and is vented downwards and to the rear. With the Multicontour Seat package, the side bolsters and lumbar support can be individually adjusted by an electrically driven pneumatic pump. A massage effect in the lumbar area is provided by air chambers.

A 200 (120 kW/163 hp, 250 Nm; with 7G-DCT dual clutch transmission combined fuel consumption 5.1 l/100 km, combined CO2 emissions 120 g/km) or six-speed manual transmission (combined fuel consumption 5.6 l/100 km, combined CO2 emissions 133 g/km). A 250 with 7G-DCT dual clutch transmission (165 kW/224 hp, 350 Nm; combined fuel consumption 6.0 l/100 km, combined CO2 emissions 141 g/km). A 180 d with 7G-DCT dual clutch transmission (85 kW/116 hp, 260 Nm; combined fuel consumption 4.1 l/100 km, combined CO2 emissions 108 g/km). All the new A-Class models are powered by new, efficient engines: Two new four-cylinder petrol engines are available at market launch. Innovations in the M 282 with a displacement of 1.4 l and up to 120 kW include cylinder shutoff (initially in conjunction with the 7G-DCT transmission) and the delta shape of the cylinder head. The second new petrol engine is the M 260 with a displacement of 2.0 liters, 165 kW and 350 Nm. New features include CAMTRONIC for the intake camshaft. Both petrol engine series have a particulate filter as standard.

Also new is the four-cylinder diesel (OM 608) with a displacement of 1.5 liters, up to 85 kW and up to 260 Nm. Its highlights are a near-engine mounted emission control system with AdBlue® technology, a turbocharger with optimized responsiveness and water intercooling. A new 7G-DCT dual clutch transmission is also being introduced. Further new engines will follow. The fuel tank has a capacity of 43 liters as standard, with a 51-litre tank optionally available.