The world’s thinnest watch ever from Citizen makes a comeback in 2017 with three new models from the Eco-Drive One Collection that was launched at the recently concluded Baselworld fair.
In 2016, to commemorate the 40-year history of the light-powered technology Eco-Drive, Citizen released the flagship model Eco-Drive One with an incredibly slim 1 mm thick movement and 2.98mm thick case. This beautifully refined thinness expressed the essential qualities of a wristwatch and substantiated Citizen’s prowess as the pioneer of light-powered watches and a true manufacture d’horlogerie.
In the new models with leather bands launched in 2017, the brand has used cermet for the bezel to realize the contradictory characters of thinness and strength. The metallic glow of pink and silver cermet enhances the beauty of the ultra-thin design. The different types of Duratect, CITIZEN’s proprietary surface hardening technology, is applied to the stainless steel cases for further scratch resistance and colour variations.
Duratect DLC with its valiant dark grey color has been used on Eco-Drive One for the first time. These two models with the dark-grey Duratect DLC (AR5024-01E/AR5025-08E) feature silver and pink cermet bezels respectively for a monotone simplicity for one, and a stylish glamour, for the other. The white dial (AR5026-05A) with a pink cermet bezel and a dark-brown crocodile leather model is designed as a classic style wristwatch.
To develop Eco-Drive One, Citizen revisited the structure of the parts to the processing from scratch to fit all essential parts in this finite space. While pursuing the world’s thinnest light-powered watch, Citizen have also improved their energy-saving technology that now allows Eco-Drive One to run for almost 12 months from a full charge.
Eco-Drive One is a timepiece that was made only possible by CITIZEN, a manufacture d’horlogerie that has invested itself in light-powered watch for over 40 years. Eco-Drive One, a result of bringing together the essential timekeeping function of a watch with a refined beauty and aestheticism. This is indeed a watch that brings joy and comfort of wearing along with the beauty of seeing it on one’s wrist.